Monday, January 26, 2009

Canon Encouraging The Nooner

In an effort to stem the declining Japanese birthrate amid economic freefall, electronics giant Canon has implemented an unorthodox program to allow employees to leave early twice weekly with the implicit directive to go home and make babies.

At 1.34, Japan’s birthrate is far below the 2.0 replacement rate and has been declining for years, while its aging population has steadily risen. Officials point to several factors for the decline, including 12-hour workdays, high living expenses and cultural rigidities toward women and parenting.

Gives new meaning to Happy Hour…

1 comment:

Anonymous said...

My wife put the NO in NOoner.